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Jack Neff

Personal Products/Research

Jack Neff, editor at large, covers household and personal-care marketers, Walmart and market research. He's based near Cincinnati and has previously written for the Atlanta Journal Constitution, Bloomberg, and trade publications covering the food, woodworking and graphic design industries and worked in corporate communications for the E.W. Scripps Co.

Jack Neff
P&G Will Cut $2 Billion in Marketing but Spend Some Back to Become 'Irresistible'

P&G Will Cut $2 Billion in Marketing but Spend Some Back to Become 'Irresistible'

04.26.17 @ 1:45 PM EDT

Ad Trade Groups Unusually Quiet on Proposal to Mandate Language in Lawyers' Advertising

Ad Trade Groups Unusually Quiet on Proposal to Mandate Language in Lawyers' Advertising

04.26.17 @ 7:00 AM EDT

4 Things to Expect From Procter & Gamble's Earnings Report

4 Things to Expect From Procter & Gamble's Earnings Report

04.25.17 @ 1:00 AM EDT

Slammed on Twitter, Shea Moisture Pulls Ad Seen as Moving Brand Away From Black Women

Slammed on Twitter, Shea Moisture Pulls Ad Seen as Moving Brand Away From Black Women

04.24.17 @ 7:15 PM EDT

GSK's Speichert: Marketers Are Missing Digital Fundamentals

GSK's Speichert: Marketers Are Missing Digital Fundamentals

04.24.17 @ 7:00 AM EDT

The Martech That Helped Neutrogena Sell 'Scary'

The Martech That Helped Neutrogena Sell 'Scary'

04.20.17 @ 7:00 AM EDT

Unilever Turns Tables on Influencers With 'New' Hair Care Brand

Unilever Turns Tables on Influencers With 'New' Hair Care Brand

04.19.17 @ 10:30 AM EDT

Cuts Aren't Over, But P&G Wants to Restore Agency Profits

Cuts Aren't Over, But P&G Wants to Restore Agency Profits

04.04.17 @ 5:07 PM EDT

Dove Teams With Shonda Rhimes to Bring Women's Stories to Video

Dove Teams With Shonda Rhimes to Bring Women's Stories to Video

03.30.17 @ 9:00 AM EDT

Meet the Man Behind YouTube's Sudden Ad Crisis. He Has a Patented Fix

Meet the Man Behind YouTube's Sudden Ad Crisis. He Has a Patented Fix

03.27.17 @ 7:00 AM EDT

More Big Advertisers Suspend Google Ads Over Offensive Videos

More Big Advertisers Suspend Google Ads Over Offensive Videos

03.24.17 @ 5:49 PM EDT

J&J and Verizon Join Major Marketers Suspending YouTube Advertising

J&J and Verizon Join Major Marketers Suspending YouTube Advertising

03.22.17 @ 7:05 PM EDT

Study: Viewability Matters, But Likeability Matters Even More in Online Video

Study: Viewability Matters, But Likeability Matters Even More in Online Video

03.21.17 @ 7:00 AM EDT

ANA Aims to Standardize Gender Equality in Ads

ANA Aims to Standardize Gender Equality in Ads

03.20.17 @ 7:00 AM EDT

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