Kate Kaye

Kate Kaye covers the data industry for Advertising Age and is the main contributor to the Ad Age DataWorks section. Before joining Ad Age in November 2012, Kate worked as a writer and reporter covering the digital marketing industry since 2000, focusing on beats including data-driven targeting, privacy, and government regulation. Kate helped cultivate the online political campaign beat, and in 2009 wrote "Campaign '08 A Turning Point for Digital Media," a book about the digital media efforts of the 2008 presidential campaigns. Before joining Ad Age, Kate was managing editor of ClickZ News, where she worked for nearly 7 years.

Kate Kaye
House and FTC Reinforce Push for Federal Data Security Law

House and FTC Reinforce Push for Federal Data Security Law

01.27.15 @ 1:05 PM EST

Social-TV Study: Twitter Wins While Watching, But ...

Social-TV Study: Twitter Wins While Watching, But ...

01.22.15 @ 11:45 AM EST

Deal Gives Rentrak Credit-Card-Level Spending Data from Kantar

Deal Gives Rentrak Credit-Card-Level Spending Data from Kantar

01.21.15 @ 6:30 AM EST

IAB Survey: Marketers Using a Hodge-Podge of Data-Tech Tools

IAB Survey: Marketers Using a Hodge-Podge of Data-Tech Tools

01.20.15 @ 10:00 AM EST

Acxiom Revenue Chief Nada Stirratt Steps Down

Acxiom Revenue Chief Nada Stirratt Steps Down

01.13.15 @ 1:15 PM EST

Obama Wants Firms to Notify of Data Breach Within 30 Days

Obama Wants Firms to Notify of Data Breach Within 30 Days

01.12.15 @ 2:11 PM EST

Data Frenemies Emerge as Demand to Move Offline Data to the Web Grows

Data Frenemies Emerge as Demand to Move Offline Data to the Web Grows

01.09.15 @ 11:30 AM EST

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Top Ten Data Fails of 2014

Top Ten Data Fails of 2014

12.29.14 @ 11:00 AM EST

Creativity 50 2014: Puneet Mehta and Sonpreet Bhatia

12.29.14 @ 7:00 AM EST

Fields of Data: Monsanto and Others Use Agri-Data to Upsell Farmers

Fields of Data: Monsanto and Others Use Agri-Data to Upsell Farmers

12.22.14 @ 7:00 AM EST

Social-Data Firm Janrain Acquires Social-Tech Company Arktan

Social-Data Firm Janrain Acquires Social-Tech Company Arktan

12.16.14 @ 9:00 AM EST

New FTC Tech Chief Wants to Get His Hands Dirty with Code

New FTC Tech Chief Wants to Get His Hands Dirty with Code

12.16.14 @ 6:45 AM EST

Why Omnicom Bought Another D.C. Agency

Why Omnicom Bought Another D.C. Agency

12.12.14 @ 7:00 AM EST

Study Uses Data to Track Consumer Emotions When They Buy

12.11.14 @ 10:30 AM EST

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