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Kate Kaye

Kate Kaye covers the data industry for Advertising Age and is the main contributor to the Ad Age DataWorks section. Before joining Ad Age in November 2012, Kate worked as a writer and reporter covering the digital marketing industry since 2000, focusing on beats including data-driven targeting, privacy, and government regulation. Kate helped cultivate the online political campaign beat, and in 2009 wrote "Campaign '08 A Turning Point for Digital Media," a book about the digital media efforts of the 2008 presidential campaigns. Before joining Ad Age, Kate was managing editor of ClickZ News, where she worked for nearly 7 years.

Kate Kaye
100 Days of Trump Fights: Nordstrom Wins, Delta Loses and Five More Results

100 Days of Trump Fights: Nordstrom Wins, Delta Loses and Five More Results

04.28.17 @ 7:00 AM EDT

Why the Industry Needs a Gut-Check on Location Data Use

Why the Industry Needs a Gut-Check on Location Data Use

04.26.17 @ 1:22 PM EDT

IAB Chief 'Can't Deal With This Shit,' Demands Members Join TAG

IAB Chief 'Can't Deal With This Shit,' Demands Members Join TAG

04.21.17 @ 5:40 PM EDT

On the First 4/20 of the Trump Administration, Cannabis Marketing Faces New Disapproval

On the First 4/20 of the Trump Administration, Cannabis Marketing Faces New Disapproval

04.20.17 @ 7:00 AM EDT

Is This AI or BS? Artificial Intelligence Is All the Rage, but Sometimes It's Just Hype

Is This AI or BS? Artificial Intelligence Is All the Rage, but Sometimes It's Just Hype

04.19.17 @ 7:00 AM EDT

#SpendYourOssoff: Georgia Dem Spent Big in Tuesday's Special Election

#SpendYourOssoff: Georgia Dem Spent Big in Tuesday's Special Election

04.18.17 @ 1:20 PM EDT

Industry Plays Whack-a-Mole to Fight Slew of State Privacy Bills

Industry Plays Whack-a-Mole to Fight Slew of State Privacy Bills

04.17.17 @ 2:44 PM EDT

At Cubs Spring Training, It's Data by Design

At Cubs Spring Training, It's Data by Design

04.05.17 @ 7:00 AM EDT

The NBA's New Customer Data Team Wants More Global Fans

The NBA's New Customer Data Team Wants More Global Fans

04.05.17 @ 7:00 AM EDT

This Comics Artist Turned Apple's Terms and Conditions Into a Graphic Novel

This Comics Artist Turned Apple's Terms and Conditions Into a Graphic Novel

04.04.17 @ 11:00 AM EDT

FTC Could Regain ISP Privacy Oversight, But It Won't Be Easy

FTC Could Regain ISP Privacy Oversight, But It Won't Be Easy

03.30.17 @ 5:30 PM EDT

The Industry Just Got New Mobile Location Data Guidelines

The Industry Just Got New Mobile Location Data Guidelines

03.29.17 @ 2:56 PM EDT

Like to Visit the Pub Sometimes? Stella Artois Uses Location History to Know (and to Show You an Ad)

Like to Visit the Pub Sometimes? Stella Artois Uses Location History to Know (and to Show You an Ad)

03.28.17 @ 7:00 AM EDT

Champion of Do-Not-Track Praises Senate's Vote to End ISP Privacy Rules

Champion of Do-Not-Track Praises Senate's Vote to End ISP Privacy Rules

03.23.17 @ 3:30 PM EDT

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