Nat Ives

Media Editor

Nat Ives is senior editor for media and innovation at Advertising Age, overseeing coverage of the media business, exploring new ways to tell stories on AdAge.com and directing outside opinion writing for the site. He joined Ad Age in 2005 to cover the publishing beat. He previously helped cover the media and advertising industries at The New York Times. He graduated from the Columbia University Graduate School of Journalism in 2001.

Nat Ives
Further Review: Budweiser Is the Real Super Bowl Pre-Game Victor

Further Review: Budweiser Is the Real Super Bowl Pre-Game Victor

01.30.15 @ 12:40 PM EST

It's Official: Bud Light Won the Super Bowl of Teasers and Pre-Released Ads

It's Official: Bud Light Won the Super Bowl of Teasers and Pre-Released Ads

01.30.15 @ 9:30 AM EST

Fiat Chrysler Plans Three Super Bowl Commercials

Fiat Chrysler Plans Three Super Bowl Commercials

01.29.15 @ 4:06 PM EST

Super Bowl After-Glow? By One Measure, It Lasts Two Weeks

Super Bowl After-Glow? By One Measure, It Lasts Two Weeks

01.28.15 @ 2:40 PM EST

It Can't Be All Food and Fun: Toenail Fungus Treatment Joins Super Bowl Ad Roster

It Can't Be All Food and Fun: Toenail Fungus Treatment Joins Super Bowl Ad Roster

01.27.15 @ 7:50 PM EST

Microsoft's HoloLens Is a Viral Hit. Next Test: Real Life

Microsoft's HoloLens Is a Viral Hit. Next Test: Real Life

01.27.15 @ 4:41 PM EST

Latest Auto Brand to Skip Super Bowl XLIX: Hyundai Ends Seven-Year Streak

Latest Auto Brand to Skip Super Bowl XLIX: Hyundai Ends Seven-Year Streak

01.23.15 @ 7:05 PM EST

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Real-Life Pac-Man? See Bud Light's #UpForWhatever Teaser (and a Trailer Load of Other Super Bowl Previews)

Real-Life Pac-Man? See Bud Light's #UpForWhatever Teaser (and a Trailer Load of Other Super Bowl Previews)

01.16.15 @ 10:20 AM EST

Stuart Elliott Publishes Final New York Times Ad Column

Stuart Elliott Publishes Final New York Times Ad Column

12.19.14 @ 10:07 AM EST

Watch Stephen Colbert's Epic Sign-Off, With Alex Trebek in the Back of Santa's Sleigh

Watch Stephen Colbert's Epic Sign-Off, With Alex Trebek in the Back of Santa's Sleigh

12.19.14 @ 8:39 AM EST

Nissan Returns to the Super Bowl After Nearly Two Decades Out

Nissan Returns to the Super Bowl After Nearly Two Decades Out

12.02.14 @ 9:17 AM EST

Dave & Buster's Deletes Tweet About Guys Named Juan Loving Tacos

Dave & Buster's Deletes Tweet About Guys Named Juan Loving Tacos

11.18.14 @ 1:57 PM EST

Intel's Wearables Plan: Fashion, Design and a Smart Bracelet With Flair

Intel's Wearables Plan: Fashion, Design and a Smart Bracelet With Flair

11.06.14 @ 9:00 AM EST

Nest Borrows From Phone Companies' Model to Find New Customers

Nest Borrows From Phone Companies' Model to Find New Customers

11.05.14 @ 10:00 AM EST

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