Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.
Ever forget to record a TV show and wish there was another way to do it? Brazil's largest satellite provider, Sky, is testing a way for subscribers to record shows via Twitter.
The technology, which was developed by Sky's digital agency in Brazil, AgenciaClick Isobar, generates a Twitter hashtag that works like a record button. Accordin...
Media news, views, data, criticism and a few laughs too. The best media journalists and commentators, and a sprinkling of leading experts, report and analyze all the stories that matter on media planning and buying; TV advertising and programming; web publishing; magazines; newspapers; radio and out-of-home.
Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.
Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.
Big Data is more than web tracking and social media. Get the full scope of what’s happening in the evolving world of data and what it means to marketers.
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