In our series Creative Under Quarantine, we’re asking agency and other creative execs to document their lives in isolation from the COVID-19 pandemic—the good, the bad, the frustrating, the funny and the mundane.
Previously, we featured We Believers' Gustavo Lauria, who shared moments of his life in isolation in both New York City and Buenos Aires, Argentina. This week, we have Mark Fitzloff, founder of Portland-based agency Opinionated, one of our Small Agency of the Year winners from 2019 which counts Seventh Generation and Adidas among its clients. Prior to founding the shop in 2017, he served as a top exec at Wieden+Kennedy.
Here, Fitzloff takes an anthropological view of his life in lockdown, journaling from the Oregon Territory about family rituals, the shelf-life of turkey loaf and what winning new business while sheltering in place really says about his company.
If you have a quarantine story to tell, get in touch with Ad Age’s Creativity Editor Ann-Christine Diaz at [email protected].
QUARANTINE JOURNAL FROM THE OREGON TERRITORY: DAY 12
It rained considerably during the night. Bowie the dog who was on guard barked through the morning hours at some unseen threat. Bandits? Facing east, the overcast sky hides Mt. Hood from view. The thermometer shows 42 degrees.