Brand Marketing

Kanye West credits Trump with inspiration for Adidas contract

Rapper Kanye West, right, speaks as U.S. President Donald Trump, left, listens during a meeting in the Oval Office of the White House in Washington, D.C., U.S., on Thursday, Oct. 11, 2018 (Andrew Harrer/Bloomberg)
October 11, 2018 09:42 PM

Featured Stories

TV Upfront
8 streaming and CTV predictions for the TV upfronts
TV Upfront

Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity.

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By:
Parker Herren
8 streaming and CTV predictions for the TV upfronts
Possible Conference
Gary Vaynerchuk slams brands’ reliance on paid over organic social
Possible Conference
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By:
Gillian Follett
Gary Vaynerchuk slams brands’ reliance on paid over organic social
Brand Marketing
Marketing hiring shows signs of slowing—plus, a look at key openings paying more than $200,000
Brand Marketing
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By:
E.J. Schultz
Marketing hiring shows signs of slowing—plus, a look at key openings paying more than $200,000
Retail
Sam’s Club introduces a host of new measures amid retail metrics scrutiny
Retail
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By:
Jack Neff
Sam’s Club introduces a host of new measures amid retail metrics scrutiny