Watch the newest commercials from Hyundai, Hotels.com, Downy and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: NFL legend Terrell Owens teams up with celebrity chef Jack Mancuso to show off the tailgate-ready Hyundai Palisade. (Hyundai also posted a 2:32 version of their encounter on YouTube.) Downy teases its Super Bowl 2023 debut. (Ad Age’s Jack Neff previewed the campaign on Dec. 12: “Procter & Gamble’s Downy plans first Super Bowl commercial with mystery celebrity.”) And Hotels.com says, “Find your perfect somewhere.” Ad Age Year in Review 2022 The year's biggest news, trends and takeaways Click here Today's TV Ad Highlights Data provided by iSpot.tv Hyundai: Special Teams with Terrell Owens and Jack Mancuso Premiered on: Football Night in America, NBC Brand Overview for Last 30 Days Impressions: 2,238,830,529 (7% of industry) Est. TV Spend: $31,705,389 (9% of industry) Interruption Rate: 2.43% Attention Index: 112 (12% fewer interruptions than avg.) Downy: Teaser: I'm Not Doing It Yet Premiered on: NFL Football, NBC Brand Overview for Last 30 Days Impressions: 4,114,866,753 (36% of industry) Est. TV Spend: $21,833,260 (38% of industry) Interruption Rate: 1.64% Attention Index: 89 (11% more interruptions than avg.) Hotels.com: Find Your Perfect Somewhere: Mediterranean Premiered on: Inside College Basketball, CBS Brand Overview for Last 30 Days Impressions: 373,265,889 (19% of industry) Est. TV Spend: $6,132,581 (21% of industry) Interruption Rate: 1.85% Attention Index: 107 (7% fewer interruptions than avg.) Rebel Bourbon: Some Rules Were Meant to Be Broken Premiered on: ESPN FC, ESPN No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Macy's: Last-Minute Gift Sale: Up to 60% Off, Plus an Extra 25% Off Premiered on: Avengers: Age of Ultron, TNT Brand Overview for Last 30 Days Impressions: 5,273,054,869 (19% of industry) Est. TV Spend: $27,811,300 (13% of industry) Interruption Rate: 1.17% Attention Index: 95 (5% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Subscribe to Ad Age now for the latest industry news and analysis. Ad Age World’s Largest Advertisers 2022 See ad spending, rankings and analysis for the biggest global marketers Click here

Watch the newest commercials from Hyundai, Hotels.com, Downy and more

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