Watch the newest commercials from True Classic, Verizon, Dick’s Sporting Goods and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: Direct-to-consumer menswear brand True Classic hypes its boxer briefs in a faux Western. WNBA point guard Sabrina Ionescu stars in the latest installment of Dick’s Sporting Goods’ continuing “Sports Change Lives” campaign. (Back in March, Ad Age’s Adrianne Pasquarelli reported on the campaign’s launch: “Dick’s invests in biggest ad campaign with a new agency after strong sales.”) And Verizon explains how its new myPlan offering works with a little help from a woman named Sadie. (The Sadie character also appeared in a May Verizon commercial.) Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here Today's TV Ad Highlights Data provided by iSpot.tv Dick's Sporting Goods: Determination Changes Destiny: How Sports Changed Sabrina Ionescu’s Life Premiered on: Tyler Perry's House of Payne, BET Brand Overview for Last 30 Days Impressions: 360,512,736 (55% of industry) Est. TV Spend: $2,692,647 (66% of industry) Interruption Rate: 1.97% Attention Index: 98 (2% more interruptions than avg.) True Classic: A Brief Western Premiered on: Big Freedia: Queen of Bounce, Fuse Brand Overview for Last 30 Days Impressions: 45,894,304 (2% of industry) Est. TV Spend: $158,649 (1% of industry) Interruption Rate: 1.86% Attention Index: 82 (18% more interruptions than avg.) Verizon: Sadie: $25 per Line Premiered on: NBC Nightly News With Lester Holt, NBC Brand Overview for Last 30 Days Impressions: 3,502,481,459 (25% of industry) Est. TV Spend: $23,902,074 (27% of industry) Interruption Rate: 2.18% Attention Index: 96 (4% more interruptions than avg.) SoFi: Student Loan Debt Holding You Back? Premiered on: Dopesick Nation, Vice No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Peloton: Run: 30-Day Home Trial Premiered on: Leave It to Beaver, MeTV Brand Overview for Last 30 Days Impressions: 1,132,810,355 (58% of industry) Est. TV Spend: $6,235,030 (62% of industry) Interruption Rate: 1.88% Attention Index: 95 (5% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Check out the latest Ad Age events and award programs

Watch the newest commercials from True Classic, Verizon, Dick’s Sporting Goods and more

Featured Stories