Watch the newest commercials from Verizon, Oscar Mayer, Ace Hardware and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: Verizon says, “You break it, we take it” in a spot that underscores that it accepts trade-ins of “any phone in any condition, guaranteed.” A faux commercial for a men’s razor pops up in the middle of an Oscar Mayer Thick Cut Bacon commercial. And Ace Hardware calls attention to the premium paint brands it sells, including Magnolia Home by Joanna Gaines, Benjamin Moore and Clark + Kensington. Check out the latest Ad Age events and award programs Today's TV Ad Highlights Data provided by iSpot.tv Verizon: You Break it, We Take It: iPhone 15 Premiered on: Young Sheldon, TBS Brand Overview for Last 30 Days Impressions: 2,407,291,503 (18% of industry) Est. TV Spend: $19,583,993 (22% of industry) Interruption Rate: 2.44% Attention Index: 95 (5% more interruptions than avg.) Oscar Mayer: Smoked for 12 Long Hours Premiered on: Euro Today, Brand Overview for Last 30 Days Impressions: 278,073,490 (7% of industry) Est. TV Spend: $1,268,838 (8% of industry) Interruption Rate: 1.52% Attention Index: 99 (1% more interruptions than avg.) Verizon: Now Premiered on: Jimmy Kimmel Live!, ABC Brand Overview for Last 30 Days Impressions: 2,407,291,503 (18% of industry) Est. TV Spend: $19,583,993 (22% of industry) Interruption Rate: 2.44% Attention Index: 95 (5% more interruptions than avg.) ACE Hardware: Clark+Kensington Paint: Buy One, Get One 50% Off Premiered on: The B1G Moment, Big Ten Network Brand Overview for Last 30 Days Impressions: 1,339,664,286 (21% of industry) Est. TV Spend: $5,247,397 (22% of industry) Interruption Rate: 1.41% Attention Index: 104 (4% fewer interruptions than avg.) America's Best Contacts and Eyeglasses: Wise Buys Sales Event: Clear: $129.95 Premiered on: The Tonight Show Starring Jimmy Fallon, NBC Brand Overview for Last 30 Days Impressions: 491,074,658 (8% of industry) Est. TV Spend: $2,150,594 (5% of industry) Interruption Rate: 1.83% Attention Index: 90 (10% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here

Watch the newest commercials from Verizon, Oscar Mayer, Ace Hardware and more

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