Shape your marketing future—hear from top brand executives and advisers on Dec. 7

Marketing executives are already looking forward to 2023 as disruptions including economic anxiety change how companies must approach consumers to win loyalty and build profitable brands. On Dec. 7, Ad Age Next: CMO will gather industry leaders in person for one-on-one conversations about strategies brands must take on various fronts to be best prepared for the new year. Ad Age Next: CMO Get your tickets for the Dec. 7 event in New York Register here Where is Ad Age Next: CMO? The one-day event will be held at Convene at One Liberty Plaza in New York City. The location is at 1 Liberty Plaza in the financial district, with the entrance at the southwest corner of Broadway and Cortlandt Street. When is the event and what time does it start? Ad Age Next: CMO is on Wednesday, Dec. 7, starting with breakfast at 8 a.m. ET and ending with networking at 5 p.m. ET. Who’s speaking at Ad Age Next: CMO? Each year the event brings together executives at brands, agencies and consulting companies. This year, speakers include Kristin Patrick, former PepsiCo marketer and current chief marketing officer at Claire's; Michael Kassan and Jeremy Zimmer, CEOs at MediaLink and United Talent Agency, respectively; and executive search consultants Tom Denford, Lisa Mann and Richard Sanderson. The 2021 lineup featured Tracee Ellis Ross; the CMOs of Popeyes, Crocs, Kimberly-Clark, Kelloggs, Ford, Headspace and Pernod Ricard North America; and leaders from Anheuser-Busch, Instacart, Mastercard and Forrester. What’s on the agenda? Executives from brands, agencies and consulting firms will discuss a range of topics, including how to hire the best agency for your brand, when to take work in-house, building brand ambassador programs that work, marketing to ‘Zaphas’—the Gen Z and Alpha combo—and more. Attendees will also hear get job search advice from the nation's top marketing industry headhunters. Who attends the event? Ad Age Next: CMO is designed for brand marketers, agency players and tech executives. Programming will provide practical advice on a range of topics useful for everyone from C-suite execs to entry-level agency and brand employees. Attendees will hear new innovative marketing strategies, better ways to approach relationships with agencies, influencers and tech platforms and different methods for making advertising perform better. How much is a ticket to Ad Age Next: CMO? An individual ticket to the event is $280. Where do I see the latest information and buy tickets? You can buy tickets and see the latest updates, including speakers, topics and other details, at AdAge.com/CMO. Buy your ticket to Ad Age Next: CMO at AdAge.com/CMO.

Shape your marketing future—hear from top brand executives and advisers on Dec. 7

Featured Stories