Brand Marketing

B2B CMOs plan to boost AI and social media spending in 2025

A Harris Poll survey, on behalf of marketing platform solutions provider Madison Logic, found a majority of B2B marketers plan to invest in social media, AI tools, video and podcast advertising. (Sergii Pavlovskyi/Adobe Stock)
LR
By:
Lindsay Rittenhouse
December 17, 2024 01:00 PM

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