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Brand Marketing

Lego expresses regret for posting AI-generated images

Lego said the images were a “test” that happened outside its usual approval processes. (Lego Group)
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By:
Tim Nudd
March 18, 2024 07:57 PM

Lego reaffirmed its commitment to human creativity, while not ruling out further experiments in AI, after several Lego Ninjago images on its website were found to have been made with the help of generative AI.

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