Watch—Purpose marketing hits and misses from World Wildlife Foundation, Tui, Man Therapy and more

On a monthly basis, Ad Age explores the best and worst purpose marketing ads with Thomas Kolster, founder and creative director at Copenhagen, Denmark-based Goodvertising Agency, which advises companies and organizations on how to turn environmental, societal and health risks into market opportunities. Watch the latest episode below and join the conversation on LinkedIn. Kolster and Ad Age News Editor E.J. Schultz analyze campaigns from the Colorado Department of Public Health and Environment (Man Therapy), International OCD Foundation, the World Wildlife Fountation, tourism brand Tui and more. Check out the latest Ad Age events and award programs

Watch—Purpose marketing hits and misses from World Wildlife Foundation, Tui, Man Therapy and more

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