Brand Marketing
Macy’s pauses Twitter advertising ahead of Thanksgiving Day Parade
Gift Article
Share
Expand
Macy's had been ramping up spend on Twitter in the first two weeks of November, until it hit pause.
(iStock)
By:
Adrianne Pasquarelli
|
By:
Garett Sloane
November 15, 2022 08:00 PM
Featured Stories
Cannes Lions
Cannes 2025—everything marketers need to know about making deals at the festival
Key themes for Cannes 2025.
By:
Garett Sloane
Agencies
New 2025 ad sales forecast suggests earlier predictions of falloff may be overblown
LR
By:
Lindsay Rittenhouse
Brand Marketing
In-house agencies face financial and AI pressure—experts on the way forward
By:
Adrianne Pasquarelli
|
JS
By:
Jon Springer
Cannes Lions
23 rising voices reshaping marketing at Cannes Lions 2025
GF
By:
Gillian Follett