McDonald’s is looking to its basketball history for ads promoting its Angel Reese meal with help from a few other WNBA stars.
The fast food chain announced its Reese meal partnership in late January and is now rolling out ads for the Angel Reese Special: a BBQ Bacon Quarter Pounder with Cheese, fries and a Hi-C Orange Lavaburst. This marks McDonald’s first national meal with a female athlete.
The campaign, from Wieden+Kennedy New York, finds Reese playing one-on-one against other basketball stars, including former WNBA player Lisa Leslie (Reese’s mentor), current WNBA New York Liberty star Breanna Stewart and Aalyah Del Rosario, who plays for Louisiana State University (Reese’s alma mater).