Brand Marketing

Watch Chevy’s holiday ad, featuring an emotional story about a woman with Alzheimer’s

Scene from Chevy’s new holiday ad that features a granddaughter comforting her grandma who is dealing with memory loss. (Chevrolet)

November 22, 2023 05:01 PM

Featured Stories

Cannes Lions predictions—top creatives pick 53 campaigns to win

The Lion hopefuls this year range from a movie and TV captioning innovation to a gloriously unruly TikTok account.

Cannes Lions predictions—top creatives pick 53 campaigns to win

Food & Beverage

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Behind marketers’ agency briefs meant to secure Cannes Lions wins

Behind marketers’ agency briefs meant to secure Cannes Lions wins

Walmart’s disconnect—inside the retail media boom that’s splitting marketers

Walmart’s disconnect—inside the retail media boom that’s splitting marketers