Stay on top of the news around fictional and real life Mad Men with an Ad Age Membership: You can save 27% off our basic rate and get a free gift today.
"Mad Men" is back for seven more episodes to cap off the 85 so far, completing an arc that began in 2007 for us and in 1960 for Don Draper and Peggy Olson. And we're back, too, with our our final seven recaps by Matthew Creamer, more looks back at real Ad Age headlines from the era and the conclusion of our revealing, award-winning "Real Mad Men Diaries" video series, featuring interviews with the women and men who were really there -- and know what Don really could have gotten away with. Keep checking back for updates.
Season Seven, Part Two
What will I miss most about "Mad Men"? The fact that each and every episode felt like it was taking a stab at perfection and every once in a while it succeeded. One of those times is "Lost Horizon."
Interview: Matthew Weiner Takes on an Era, the Ad
Industry and TV
The time was "more adult and dirty and darker than you remember," the creator of "Mad Men" told Ad Age in an expansive interview as the show approached its climax.
"Mad Men" 2025: Ad Leaders Predict the Future of the
As "Mad Men" brings its epic look back at agency life in the 60s and 70s to a close, we asked today's agency leaders what "Mad Men" would look like if it were set in the future -- specifically 10 years from now.
The Real 'Mad Men' Diaries: Howie Cohen
Video: "The best lines come out of real life. You catch one, you shine a light on it and you put it in the right situation."
McCann Makes Coke Pants, Celebrates Miller Win: Real Ad
Age Headlines From 1970
While he vacationed in England, McCann-Erickson Chicago VP Richard Irwin also acted as "official courier" to present the Bunny of the Year at the London Playboy Club.
The Real 'Mad Men' Diaries: Would Mary Wells Have Hired
Video: Advertising's most powerful woman probably would have passed.
Recap: I Drink Your
Goodbyes begin for major characters in the second episode of the final half season.
My Mom Was a Mad Man: How Carol Muehl Left a Legacy for
In 1960, a Detroit kid named Carol Calloway graduated from the University of Michigan with an English major, a dance minor and a powerful desire to make money. A book excerpt.
Burnett Quits Entering
Awards, Media Director Turns Bikini Model: Real Headlines From "Mad
Our archives from the "Mad Men" era continue to turn up oddities and news we might rather forget.
The Real 'Mad Men' Diaries: Was There Really That Much
Sex in the Office?
Our video series returns to say there was probably even more sex in the office in real life than on the show. We're looking at you, Y&R.
Recaps Return: Missed
"Mad Men" takes us to April 1970, though you might only be able to tell if you know a scary lot about L'eggs.
Seven Things to Watch for in
the Final Seven Episodes of 'Mad Men'
We're probably about to dive deep into the Me Decade. Let's hope Sally Draper gets out okay.
As AMC Says Goodbye to 'Mad Men,' It Says Hello to
For both AMC and marketers, the impact of the show is expected to resonate long after the finale.
Share Your Facebook Photos
in Don Draper's Carousel Pitch From 'Mad Men'
AMC's excellent social-media promotion will either trigger deep nostalgia or embarrass you.
New York restaurants' promotional "Mad Men" lunch menus are mostly booze.
The Real 'Mad Men' Diaries: Roy Eaton
An Advertising Hall of Famer who broke the color barrier doesn't see much progress in industry diversity.
The Real 'Mad Men' Diaries: Jane Maas
The former Ogilvy creative wonders, "Did I really write that drivel?"
The Real 'Mad Men' Diaries: Judy Wald
Behind all those famed male creatives, there was a powerful woman recruiter.
All the Real 'Mad Men' Diaries
Our Neal Award-winning video series exploring the big names and campaigns of the '60s and '70s.
Season Seven, Part One
'Mad Men' Mid-Season Finale
Recap: The Best Things in Life
Good vibes (more or less) as the show breaks until its final act.
Brands Jump on Moon Landing, Pregnancy Detector Debuts
and Other Real 'Mad Men' Era News
Ad Age headlines from 1969 (and beyond).
Chiat Pushes for Equality,
Revlon Plans Men's Genital Deodorant: Real 'Mad Men'-Era
See what was making Ad Age headlines while Don, Peggy and company were trying to figure out family (and the Burger Chef pitch) as the first half of the season came to a close.
Recap: A Happy Family
"The Strategy" plays a lot with alternative ideas of family, even the kind of family created by Burger Chef.
The Real 'Mad Men' Diaries: Bob Kuperman
In the second in our series on the real Mad Men of the show's era, Bob Kuperman almost passed on the opportunity to be part of one of adland's hottest agencies, DDB, and most-salivated over accounts, VW. "I told Ben, 'Well, I'd like to take the weekend to think it over,'" recalls Mr. Kuperman today with a chuckle. "And Ben said, 'Do you realize there's a line out the door to work here?'" If he hadn't come aboard, the classic VW commercial "1949 Auto Show" might never have been.
Research Shows Long Client Lunches Are Actually Worth
See classic Ad Age headlines from the "Mad Men" era.
The Real 'Mad Men' Diaries: Keith Reinhard
In the first of a video series on the real Mad Men of the 1960's and 70's, Keith Reinhard recalls landing McDonald's for Needham Harper & Steers and coming up with "You Deserve a Break Today."
When Michael Ginsberg was introduced the agency's first Jew, we were set up for the show to grapple a bit with Madison Avenue's -- and by extension American culture's -- history of anti-Semitism. This season, though, the quirky writer has slid into mental illness, only accelerated by the installation of a mainframe computer in Sterling Cooper & Partners. Read Matthew Creamer's recap.
"Mad Men" Throwback Thursday: Real Ad Age News From May
Including the classic headline "Creative Folk Strut, Talk to Selves." Details here.
When a drunk Don encounters the agency's computer installer, he sounds like he's listened to "Sympathy for the Devil" one too many times. "You talk like a friend but you're not … You go by many names." Read the recap.
"Mad Men" Throwback Thursday: Real Ad Age Headlines From
Ad Age used to conduct annual surveys of adland obituaries to calculate how long you were surviving. That and other discoveries here.
"We need to invest in a computer, period," Jim Cutler tells his partners at Sterling Cooper & Partners as they decide what to do about Don. "Not in creative hijinks." Read the recap.
"Mad Men" Throwback Thursday: More Real Headlines From
Ogilvy really did win Hershey, Quaker targeted the "ghetto" and more. See what Ad Age was covering during the final season of "Mad Men." Check out actual advertising headlines from January 1969.
Agency's Odd Ad for Itself During "Mad Men" Wasn't Even
The spot, which ran in the Chiacgo area, seems like a crossover between AMC's adland show and its zombie hit "The Walking Dead." But the agency behind it has done stranger work. Watch it here.
Recap: Chewed Up and Spit
In which the show simultaneously finds a villain who makes Don look good by comparison and brings race back to the fore. Read the recap.
"Mad Men" Throwback Thursday: Real Ad Headlines From the
Days of the Final Season
The return of "Mad Men" found Don Draper watching Richard Nixon become president. Check out actual advertising headlines from January 1969, courtesy of the Ad Age archives.
Does Woodford Reserve's Bourbon Ad Liberate or
Woodford Reserve bourbon debuted its first-ever TV campaign during AMC's "Mad Men" on Sunday night. And by Monday morning, the Brown-Forman-owned brand was already dealing with charges that the debut ad is sexist. Critics missed the point, Brown-Forman said.
Premiere Recap: Out in the
We know that the show's seventh and final season will be about rising up out of the depths. The question before us: Just how painful can purgatory be, especially when there's no booze to numb it? Matthew Creamer's recaps return.
AMC's "Mad Men" Premieres
Down in Viewers
"Mad Men" came back with a strong episode but a weaker audience than the premiere a season earlier. Numbers here.
See Our Favorite (Real) Ads
From the Final Season of "Mad Men"
From American Tourister to Volkswagen, check out the work that closed out one decade and opened another. 15 great campaigns here.
Do You Have Your "Mad Men"
Drinking Game Ready?
Simon Dumenco tries to remember what the show is about but knows it has something to do with drinking. Prepare.
AMC Will Hold Back Ad Time
in the Last "Mad Men" as Long as Possible
TV networks typically sell commercial time far ahead of time, but AMC Networks President Charlie Collier thinks he can get way more money by waiting until the last second. Read Jeanine Poggi's report.
Finale Recap: Goodbye to
The sixth season of "Mad Men" was bookended by a pair of brutally honest moments with unsuspecting clients. Read Matthew Creamer's final recap of the season.
Life is all about compromise. The naming of this unholy union was no different. Read the recap
When Betty and Don end up playacting husband and wife at an event for Bobby's summer camp, you have to suspend some disbelief. Read the recap
That the electrifying opening -- a dark, tight, frantic shot of Ken Cosgrove, a speeding car, a gun -- was not even the strangest moment in "The Crash" tells you just how bizarre it was. Read the recap
Don Is Not My
Don doesn't drink blood -- at least not yet -- but last night was an object lesson in how the 1968 version of Don Draper wields power in the office and out. What was once slick and attractive is now boorish and bleak. Read the recap
SCDPCGCWTF?!: What Should the New "Mad Men" Agency Be
There may be a new agency arriving on the scene, giving us an opportunity to kick around likely names with Jane Maas, Wexley School for Girls, Walrus and others. Your turn!
For anyone who felt the sixth season was veering into the soap operatic, this episode should have been a return to form. Read the recap
Yep, That's How the Ad Biz
Reacted to a National Tragedy
Can this episode possibly, really represent how the ad industry really dealt with such a horrifying moment? Actually, yes. Read the recap
The Invisible Woman: Is
'Mad Men' Finally Taking On Race?
Dawn's introduction last season, coming after that memorable racist water-balloon incident, felt like a head fake. We got that one strange night on Peggy's couch and then nothing. But now with the King assassination looming, we're getting some sense of a more developed black character. We even see Dawn outside of work twice, eating at a black coffee shop with a friend. Read the recap
Trouble at SCDP? Fo'
As more than one central character verges on falling apart, it's beginning to seem like the moral center of the show is over at Cutler, Gleason and Chaough. Bonus material: We've got a real Heinz-DDB presentation from 1968. Read the recap (and DDB's presentation on Heinz to the 4A's)
How to Capitalize on Your Brand's Unplanned Star Turn on
Even after Koss got wind of its headphones' role in the "Mad Men" premiere, producers wouldn't explain the part it would play, CEO Michael Koss said. Read the article
Try the "Mad Men" Rewrite Generator
Think you could write "Mad Men"? Give us a noun, a verb and a job title. Fire up the rewrite machine
Premiere Recap: Blue
The late 1960s are in full bloom, along with beards, mustaches and sideburns. Pot smoke flows freely. Peggy Olson leans in. Don goes way off-brief. But it begins in an emergency. Read the recap
In Honor of "Mad Men"'s Return, See Our Favorite Ads
From the 1960s
How does the work of today compare with that of the '60s? Check out some of the classics from advertising's golden age and see how far creativity has come -- or not. See the ads
Banana Republic's CMO on the Latest "Mad Men"
The brand is working with the show's costume designer, Janie Bryant, on its third "Man Men" collection and has introduced an online content hub themed "Mad for Mod." Read the story