The TV upfronts and Digital Content NewFronts will be streaming-only events this year amid the coronavirus outbreak. That means instead of glitzy shrimp-filled parties you’ll likely be watching influencers you don’t know from behind your computer screen.
The NewFronts will now take place the week of June 22, and the event has added a few new presenters to its online event, including Facebook in its first official participation in the yearly advertising showcase. TikTok has also come aboard. There are some noticeable absences from the schedule, including Amazon and Twitter. IAB has said it is still talking with potential partners so the final lineup could still change. The organization has also not released the official times for the events.
While the TV networks opted not to put on streaming presentations during week of May 11, which has long been the time for these dog-and-pony shows, several have plans to release videos presentations in the coming week.
To stay up-to-date on which presentations will still take place and when they will air, bookmark this calendar (below). You can sort by media company or date.