Adrianne Pasquarelli

A reporter with Ad Age since 2015, Adrianne Pasquarelli covers the marketing strategies of retailers and financial institutions. She joined Ad Age after a dozen years of writing for Crain's New York Business, where she also focused on the retail industry. Over the course of her career, she has won awards from the Society of American Business Editors and Writers, the National Association of Real Estate Editors and the Jesse H. Neal Awards.

Adrianne Pasquarelli
Nike sued for racial discrimination

Nike sued for racial discrimination

03.21.19 @ 3:38 PM EDT

Peloton hit with $150 million lawsuit for music infringement

Peloton hit with $150 million lawsuit for music infringement

03.20.19 @ 2:50 PM EDT

Sephora ends beauty deal with vlogger after college admissions scandal

Sephora ends beauty deal with vlogger after college admissions scandal

03.14.19 @ 2:44 PM EDT

Target, d-to-c upstarts spark underwear overhaul

Target, d-to-c upstarts spark underwear overhaul

03.14.19 @ 2:00 PM EDT

Reebok breaks its latest campaign in five years to capture 20somethings

Reebok breaks its latest campaign in five years to capture 20somethings

03.11.19 @ 8:00 AM EDT

Brands emphasize customer experience at Shoptalk

Brands emphasize customer experience at Shoptalk

03.07.19 @ 12:00 PM EST

New lingerie brand Lively has an army of ambassadors

New lingerie brand Lively has an army of ambassadors

03.07.19 @ 10:08 AM EST

Wedding company Zola tries on brick-and-mortar

Wedding company Zola tries on brick-and-mortar

03.06.19 @ 2:00 PM EST

The future of e-commerce at Shoptalk

The future of e-commerce at Shoptalk

03.06.19 @ 1:15 PM EST

Flower startup the Bouqs Co. touts sustainability

Flower startup the Bouqs Co. touts sustainability

03.06.19 @ 12:00 PM EST

Established underwear brand explores new partnerships

Established underwear brand explores new partnerships

03.06.19 @ 11:05 AM EST

Barneys courts younger shoppers with cannabis products, new campaign

Barneys courts younger shoppers with cannabis products, new campaign

03.05.19 @ 2:00 PM EST

Why d-to-c is not one-size-fits-all at Shoptalk

Why d-to-c is not one-size-fits-all at Shoptalk

03.05.19 @ 12:11 PM EST

Why in-house works for menswear brand Mizzen & Main

Why in-house works for menswear brand Mizzen & Main

03.05.19 @ 6:45 AM EST

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