Latest from Alexandra Bruell

Ebiquity and K2 Capitalize on ANA Investigation With New Media Transparency Services

Firms hired by the Association of National Advertisers to investigate media agency practices are offering services for concerned marketers.

Publicis CEO Maurice Levy on Kevin Roberts' Exit: Highest Levels Set the Example

Publicis Groupe CEO Maurice Levy this morning sent out a company-wide email acknowledging the departure of Saatchi Chairman Kevin Roberts

Hertz Taps WPP's MEC as North America Media Agency Across Brands

Hertz has tapped MEC to support its brands in the U.S., Canada and Latin America.

Small Agency of the Year, Northwest, Silver: eROI

Small Agency of the Year, Northwest, Silver goes to eROI.

Small Agency of the Year, Northeast, Gold: Fake Love

Fake Love wins Small Agency of the Year, Northeast, Gold.

Barbarian's Bleeding Continues as Two More Execs Exit

Barbarian Creative Director Jill Applebaum is the latest to leave the Cheil-owned digital shop as it copes with a talent exodus

IPG Creates Role for Jim Elms, Names Mat Baxter CEO of Initiative

Initiative has named Mat Baxter its new global CEO, succeeding Jim Elms who will move into a chairman role and take on a new IPG role.

Del Monte Consolidates Agency Business With CRM Shop Epsilon

Del Monte Foods has tapped direct and performance marketing shop Epsilon as its creative agency of record

Dentsu Aegis Acquires B-to-B Shop Gyro

Dentsu Aegis has acquired b-to-b creative agency gyro as the agency network continues its acquisition spree.

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