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Emma Ferrara
Chief business development officer, Viral Nation

Emma is chief business development officer at Viral Nation, driving business growth by crafting tailored strategies for new clients. She leads the new business and proposal development teams, advocating the shift to digital marketing across B2B, B2C and D2C sectors. Emma's expertise lies in inspiring virality through creative, influencer, performance media, social and experiential campaigns. Committed to integrity, innovation and growth, Emma fosters collaborative team-building and prioritizes customer and market needs. With a bachelor's degree in economics, she is a respected speaker and educator in the field of social transformation, embodying the values that define her success.