Erik Hjermstad is vice president of product management for Experian Automotive. Erik is responsible for developing new, innovative solutions to help solve the automotive industry’s most challenging issues and needs.
 
With more than 15 years of experience at Experian, Erik is a recognized market research and analytic expert. He has a deep understanding of analytics, customer segmentation, predictive analytics and modeling, product development, database marketing, CRM, and customer acquisition strategies.