Himmerich is the worldwide head of Amazon Ads Premium Video within Creative Studios. After many years within film, broadcast production and entertainment, Himmerich started expanding her career into technology startups and then joined Amazon in 2015. At Amazon Himmerich has held roles within product management, senior program management and design. In 2020, Himmerich built out the Creative Studios Premium Video organization.
The first-ever Amazon Ads content-to-commerce custom activation with Tostitos represents the future of cross-channel marketing collaborations.