George P. Slefo

George P. Slefo
Google has costly yellow ad blunder

Google has costly yellow ad blunder

12.06.18 @ 6:48 AM EST

New York Times plans to invest heavily in AI to improve personalization

New York Times plans to invest heavily in AI to improve personalization

12.03.18 @ 2:29 PM EST

Marketer A-List 2018: Salesforce

Marketer A-List 2018: Salesforce

12.03.18 @ 12:03 AM EST

Will Apple join latest industry fight against ad fraud?

Will Apple join latest industry fight against ad fraud?

11.30.18 @ 4:39 PM EST

How Google's FBI assist will change the ad fraud fight

How Google's FBI assist will change the ad fraud fight

11.29.18 @ 4:45 PM EST

'Mark Zuckerberg sent his cats' and other zingers from Facebook's global grilling

'Mark Zuckerberg sent his cats' and other zingers from Facebook's global grilling

11.27.18 @ 2:19 PM EST

Google Cloud doubles down on its New York Times campaign

Google Cloud doubles down on its New York Times campaign

11.27.18 @ 4:00 AM EST

IAB says digital ad revenue on pace for $100 billion this year, but headwinds loom

IAB says digital ad revenue on pace for $100 billion this year, but headwinds loom

11.13.18 @ 11:32 AM EST

Sorrell-backed MediaMonks is opening a San Francisco office to get cozy with Google

Sorrell-backed MediaMonks is opening a San Francisco office to get cozy with Google

11.13.18 @ 5:00 AM EST

Defy Media ceases all operations following earlier struggles

Defy Media ceases all operations following earlier struggles

11.07.18 @ 12:33 PM EST

In industry shift, Adelphic tries subscription-based pricing for programmatic

In industry shift, Adelphic tries subscription-based pricing for programmatic

11.07.18 @ 5:00 AM EST

Pinterest poaches Athleta's Andréa Mallard as its first CMO

Pinterest poaches Athleta's Andréa Mallard as its first CMO

11.05.18 @ 9:00 AM EST

Apple's latest anti-tracking feature in Safari takes toll on digital advertising

Apple's latest anti-tracking feature in Safari takes toll on digital advertising

11.01.18 @ 3:20 PM EDT

LiveRamp gets busy striking deals as hurdles loom

LiveRamp gets busy striking deals as hurdles loom

10.29.18 @ 11:23 AM EDT