
George P. Slefo is the technology reporter at Ad Age. He previously covered murder and mayhem for the Chicago Sun-Times and prior to that, the Middle East from Amman, Jordan. Slefo is also a veteran of the United States Army.
Study suggests contextual ads are more cost-efficient than behavioral advertising
09.09.20 @ 05:00 AM ET
Integral Ad Science pulls brand-safety product demo after social media backlash
09.03.20 @ 05:00 AM ET
Why DraftKings brought its marketing in-house
08.28.20 @ 08:00 AM ET
Burger King gets flamed for Twitch marketing stunt
08.24.20 @ 11:00 AM ET
Fortnite is giving away anti-Apple swag in an upcoming video game tournament
08.21.20 @ 05:20 PM ET
Twitch's head of sales chats about the pandemic, partnerships—and poop?
08.21.20 @ 05:45 AM ET
Verizon, AT&T and T-Mobile compete for school deals in distance-learning bonanza
08.20.20 @ 03:35 PM ET
Did Fortnite make Apple uncool?
08.18.20 @ 11:18 AM ET
Apple's move to steer more traffic directly to its News app catches publishers by surprise
08.12.20 @ 08:35 PM ET
LinkedIn says it's caught in a 'cat-and-mouse game' of COVID-19 misinformation
08.11.20 @ 03:28 PM ET
Apple's move to bolster News app draws criticism
08.10.20 @ 08:24 PM ET
T-Mobile says it's now the second-largest carrier. Forrester analyst says that's 'bunk'
08.07.20 @ 04:28 PM ET
Google tunes into digital audio with new ad products to aid buying and selling
08.06.20 @ 09:00 AM ET
With cookies on the way out, brands search for solutions
08.05.20 @ 02:21 PM ET
Google updates ad policies ahead of November election
08.04.20 @ 11:41 AM ET
Apple, Google not invited to industry-wide effort aimed at solving identity crisis
08.04.20 @ 07:00 AM ET