Rachel Gold is VP of strategy at Elephant, an IPG creative company. Rachel is a results-driven strategy leader operating at the intersection of brand communications, human-centered design and product innovation. At Elephant, she provides strategic leadership across a wide range of disciplines spanning digital transformation, retail innovation, creative content strategy and use of emerging technologies for clients including Apple, Comcast, AbbVie and Chevron. Prior to Elephant, she was co-founder and chief marketing officer of AI/robotics startup LUUM and director of brand strategy at M/H VCCP. Also passionate about teaching and mentorship, Rachel is a professor of marketing strategy in the Design MBA program at the California College of the Arts.