As the VP of marketing for Stirista, Will Kunkel leads the data-driven marketing cloud's multichannel marketing efforts and brand development. Previously, he served as VP of marketing at a4 Advertising from Altice, and before that he led the creative and content practices for several digital and PR agencies, including Next15 and Grayling. He was the founder of NYC-based agency Magnetik, which he sold to Selligent in 2010. Will holds a BFA from the School of Visual Arts in NYC.