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Cultural relevance is a brand’s most powerful competitive advantage. We help achieve it.

We are MIRIMAR a proudly independent creative agency headquartered in Los Angeles.

We build iconic, culturally significant brands.

Founded by John McKelvey and Luke McKelvey, MIRIMAR represents the team going all in to build a modern creative company at the intersection of advertising and entertainment.

As it becomes harder and more expensive for brands to reach large audiences with traditional media, MIRIMAR shortcuts the slow, expensive paid media model with work that is an orchestrated mix of idea, PR, talent, and entertainment.

We create - breakthrough work that consistently delivers outsized commercial and cultural impact for our partners.

We strive - to be the home for our people and brands to do the best work of their careers.

We’re proud - that our team has been recognized as both Cannes Lions Independent Agency of the Year and USA Small Agency Of The Year. And, that our work has been awarded at te highest level globally for both creativity and effectiveness.