This Fast Food Coupon Doubles as a Patriotic Tattoo
Carl's Jr. / Hardee's Makes Body Art Out for Fourth of July Promotion
Published On
Jun 30, 2015
Editor's Pick
It's hard to be creative with coupons but U.S. fast food purveyor Carl's Jr. / Hardee's has managed it by making one that doubles as a temporary tattoo. Part of a Fourth of July-themed campaign, the coupon features an eagle carrying a Carl's takeout back and can be applied to your skin for the all-American holiday. Also promoted in a Fourth-themed spot, the tattoo was created by the brands' agency 72andSunny.
Credits
- Date
- Jun 30, 2015
- Brand:
- Carl's Jr. and Hardee's
- Client:
- Carl's Jr. and Hardee's
- Agency:
- 72andSunny
- Chief Executive Officer:
- Andy Puzder
- Chief Marketing Officer:
- Brad Haley
- Senior Vice President, Product Marketing:
- Bruce Frazer
- Director, Advertising:
- Brandon LaChance
- Vice President, Field Marketing, Media and Merchandising:
- Steve Lemley
- Director, Product Marketing and Merchandising:
- Christie Cooney
- Product Director:
- Kathy Johnson
- Product Marketing Manager:
- Allison Pocino
- Director, Public Relations:
- Kathleen Bush
- Chief Creative Officer:
- Glenn Cole
- Group Creative Director:
- Justin Hooper
- Group Creative Director:
- Mick DiMaria
- Creative Director/Designer:
- Tim Wettstein
- Creative Director/Writer:
- Mark Maziarz
- Designer:
- Ryan Davis
- Junior Writer:
- Reilly Baker
- Group Director, Strategy:
- Matt Johnson
- Strategist:
- Eddie Moraga
- Group Brand Director:
- Alexis Coller
- Senior Brand Manager:
- Abigail Rutkowski
- Brand Coordinator:
- Kristyn Kazanjian
- Art Producer:
- Brigitte Bishop
- Business Affairs Director:
- Amy Jacobsen
- Business Affairs Manager:
- Maggie Pijanowski
- Business Affairs Coordinator:
- Calli Howard
- Vendor:
- DSG International
- Illustrator:
- Andy Pitts
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