This Fast Food Coupon Doubles as a Patriotic Tattoo

Carl's Jr. / Hardee's Makes Body Art Out for Fourth of July Promotion

Published On

Jun 30, 2015

Editor's Pick

It's hard to be creative with coupons but U.S. fast food purveyor Carl's Jr. / Hardee's has managed it by making one that doubles as a temporary tattoo. Part of a Fourth of July-themed campaign, the coupon features an eagle carrying a Carl's takeout back and can be applied to your skin for the all-American holiday. Also promoted in a Fourth-themed spot, the tattoo was created by the brands' agency 72andSunny.

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Credits

Date: Jun 30, 2015

Brand :: Carl's Jr. and Hardee's

Client :: Carl's Jr. and Hardee's

Agency :: 72andSunny

Chief Executive Officer :: Andy Puzder

Chief Marketing Officer :: Brad Haley

Senior Vice President, Product Marketing :: Bruce Frazer

Director, Advertising :: Brandon LaChance

Vice President, Field Marketing, Media and Merchandising :: Steve Lemley

Director, Product Marketing and Merchandising :: Christie Cooney

Product Director :: Kathy Johnson

Product Marketing Manager :: Allison Pocino

Director, Public Relations :: Kathleen Bush

Chief Creative Officer :: Glenn Cole

Group Creative Director :: Justin Hooper

Group Creative Director :: Mick DiMaria

Creative Director/Designer :: Tim Wettstein

Creative Director/Writer :: Mark Maziarz

Designer :: Ryan Davis

Junior Writer :: Reilly Baker

Group Director, Strategy :: Matt Johnson

Strategist :: Eddie Moraga

Group Brand Director :: Alexis Coller

Senior Brand Manager :: Abigail Rutkowski

Brand Coordinator :: Kristyn Kazanjian

Art Producer :: Brigitte Bishop

Business Affairs Director :: Amy Jacobsen

Business Affairs Manager :: Maggie Pijanowski

Business Affairs Coordinator :: Calli Howard

Vendor :: DSG International

Illustrator :: Andy Pitts

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