Sainsbury's Bank : Annabel

Waiting for her kids.

Published On
Apr 11, 2012

Editor's Pick

AMV BBDO and Jamie Maule Ffinch create this heartwarming, thoughtful film as part of an online campaign to launch Sainsbury's Bank's Facebook page. The film centers on Annabel, a harried mother of three who is tired of waiting around, sometimes for hours, as her kids swim, or do other activities. Told that she's going to be starring in a documentary about this, she gets a nice surprise from Sainsbury's Bank.

Credits

Date
Apr 12, 2012
Brand :
Sainsbury's Bank
Client :
Sainsbury's Bank
Agency :
AMV BBDO
Creative :
Paul Brazier
Producer :
Yvonne Chalkley
Director :
Jamie Maule-Ffinch
Producer :
Ciara McGowan
Director, Photography :
Dom Bartels

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Project Type