Hear Auld Lang Syne Played on Flute Glasses in This Beautiful Ad for Cava
Musician Eleanor Friedberger Does the Honors for Segura Viudas
By
Alexandra Jardine
Published On
Dec 07, 2015
Editor's Pick
Here's a beautiful and truly creative holiday video from Segura Viudas cava. Musician Eleanor Friedberger plays Auld Lang Syne on 1,000 flute glasses filled to varying levels with the cava, using just the glasses and two drumsticks. The audio (which also includes cello and keyboard) was recorded live as she played the glasses.
The short film is the first time Friedberger (one half of indie rock duo The Firey Furnaces) has collaborated with a brand, and she looks like she's having a great time. Naked is the agency behind it, with direction by New York production company Good Look.
Credits
- Date
- Dec 07, 2015
- Agency :
- Naked - New York
- Brand :
- Segura Viudas
- Client :
- Segura Viudas
- Brand Manager :
- Josep Ferrer
- Chief Creative Officer :
- Izzy DeBellis
- Art Director :
- Matthew Gould-Lucht
- Copywriter :
- Jerry Abejo
- Executive Producer :
- Kurt Peloquin
- Managing Partner :
- Anthony Bianco
- Managing Partner :
- Paul Sevigny
- Account Manager :
- Gabriella Dickens
- Production Company :
- Good Look
- Director :
- Good Look
- Music and Mix :
- Big Foote Music
- Music Arrangement :
- Darren Solomon
- Audio Post Mixer :
- Steve DePalo
- Executive Producer :
- Paul Seymour
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Project Type
