Natural Resources Defense Council: Best If Used

Published On
Apr 21, 2016
Best If Used

Description

This stark print campaign takes a subtle twist on the confusing and unregulated sell-by dates to encourage Americans to think twice about food waste.

Credits

Date
Apr 21, 2016
Agency :
SapientNitro
North American Chief Creative Officer :
Gary Koepke
Executive Creative Director :
Matthew Atkatz
Agency Print Producer :
Christine Cafiero
Retouching :
Eduardo Santiesteban
Global Chief Creative Officer :
Donald Chestnut
Senior Designer :
David Iglesias
Copywriter :
Faye Ibars
Art Producer :
Amy Houston
Strategist :
Jenessa Carder
Photographer :
Jeffrey Westbrook
Photography Production House :
Jeffrey Westbrook Productions
Brand :
Natural Resources Defense Council/Ad Council
Client :
Natural Resources Defense Council/Ad Council

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Project Type