BMW/Guggenheim : BMW Guggenheim Lab

What type of city would you like to live in?

Published On
Aug 02, 2011

Editor's Pick

BMW and the Guggenheim Museum have opened a mobile laboratory in New York City to create discussion about urban living. The pop-up structure, nestled in 2,000 square feet of space on Houston St. and Second Avenue, can hold up to 300 people.

Part urban think-tank, part community center and part gathering space, curators Maria Nicanor and David van der Leer want to bring together a range of people from different disciplines to discuss urban issues and solutions for the city they live in. City-dwellers are invited to take part in the lab as partners, to discuss issues like trash, clean water, public transportation, or just about anything else.

The project, sponsored by BMW, is in New York from August 3 to October 16, and will travel across nine cities over the next six years. For the first three cities -- New York, Berlin and Mumbai -- the theme is Confronting Comfort.

Eventually, there will be three such projects, all along different themes, each designed by a different architect. This structure, which resembles a theater and tries to fit into the aesthetic of the area that surrounds it, was designed by Tokyo firm Atelier Bow-Wow.

There are lots of events planned for the site with a full schedule found at


Aug 02, 2011
Design Firm:
Atelier Bow-Wow
David van der Leer
Maria Nicanor

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