DirecTV is back with more spots comparing the cool and uncool versions of yourself, or in other words the "DirecTV you" versus "cable you." This time, the ads featuring NFL stars Eli Manning, Tony Romo and Andrew Luck promote DirecTV and AT&T's Sunday Ticket, flagging its expanded streaming service that can be watched on more devices.
As usual, the comparisons are pretty funny: singing karaoke with Manning versus "putting on your coat like a toddler" (as seen here), saving Tony Romo from a burning building versus saving half a sandwich for your ride home, and saving puppies with Andrew Luck compared with finding a good turtleneck. Another spot, explaining the expanded service more fully, features all three.
The campaign was created out of Grey New York and directed by MJZ's Tom Kuntz, long-time helmer of DirecTV work, including the celebrated "Cable Effects" campaign.