Stallone's Latest Action Hero Role: Bread Delivery Guy

As Warburtons Spokesperson, Actor Is Latest 80s Icon to Star in a U.K. Ad

Published On
Apr 13, 2015

Editor's Pick

Could Sylvester Stallone be following fellow '80s icons Arnold Schwarzenegger and Kevin Bacon into becoming a star of the UK.'s ad scene? At any rate, he proves he has a sense of humor in this blockbuster-style 110-second spot for bread brand Warburtons

Created by WCRS, it shows Stallone pitching an idea for a film to founder Jonathan Warburton, in which his latest action hero role is as a delivery driver for its loaves of bread. With humorous nods to his own starring roles in "Rocky," Rambo" and more, he then appears alongside real-life Warburtons bakers and drivers as he acts out the story idea.

Declan Lowney directed the spot through Another Film Company, and it broke during a special "ITV Presents" slot in the first ad break of "Britain's Got Talent" this weekend.

Credits

Date
Apr 13, 2015
Agency :
WCRS-London
Brand :
Warburtons
Client :
Warburtons
Executive Creative Director :
Billy Faithfull
Creative :
Andy Lee
Creative :
Jonny Porthouse
Agency Producer :
Sally Lipsius
Production Company :
Another Film Company
Director :
Declan Lowney
Producer :
Simon Monhemius
Director, Photography :
Haris Zambarloukos
Editor :
Leo King
Production Designer :
Clare Clarkson
1st Assistant Director :
Chris Kelly
Post Production :
Finish
Colorist :
Paul Harrison
Lead Flame Artist :
Jason Watts
Flame Artist :
Andy Copping
Flame Artist :
Steve Murgatroyd
3D :
Alaric Holberton
3D Lead :
Harin Hirani
Post Producer :
Louise Unwin
Audio Producer :
Ben Leeves through Grand Central

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Project Type