Ebony teams with Olay to resurrect print mag and celebrate females in STEM

In 2019, the iconic Black lifestyle publication Ebony put out its last print issue, joining the many other famous titles forced to abandon their physical editions in line with today’s more digitally-focused readers (and advertisers). But today, just ahead of Black History Month and in preparation for International Day of Women and Girls in Science (Feb. 11), Ebony is hitting the newsstands once again. The publication has teamed up with Procter & Gamble’s Olay to put out a commemorative print edition of its magazine highlighting Black female talents in science, tech, engineering and math. The cover line of the mag reads “Beauty and Brains.” Stories within feature the “Olay X Ebony HBCU Stem queens,” continuing the mag’s longstanding featuring celebrating talented Black college students; a letter to the next generation of STEM leaders from COVID-19 vaccine developer Dr. Kizzmekia Corbett; a look at the Atlanta tech scene and more. After Ebony ceased publishing its print issue in 2019, longtime publisher Johnson Publishing filed for bankruptcy. Former Milwaukee Bucks pro and Black entrepreneur Ulysses Bridgeman then purchased Ebony and its sister publication Jet, and the magazine relaunched online in March of last year. The Ebony commemorative issue will be sold at Barnes & Noble and HBCU bookstores beginning on Feb. 11. It's the first big initiative in year two of Olay’s decade-long commitment to helping to close the gender gap in STEM. Women make up almost 50 percent of the workforce and are behind some of the world’s groundbreaking discoveries in STEM fields, yet they only make up about 27 percent of the STEM workforce. With its STEM-focused pledge, Olay aims to help double the number of women in STEM and triple the number of women of color in STEM by 2030. In 2020, Olay supported girls in STEM with its Super Bowl push starring Taraji P. Henson and Busy Phillips backing Girls Who Code.

Ebony teams with Olay to resurrect print mag and celebrate females in STEM

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