Panasonic : Eco Technology
A forest of technology.
Published On
Oct 04, 2012
Editor's Pick
Dentsu and director Timo Schaedel use some pretty animation to steer us through a landscape filled with living technology to promote Panasonic's ecologically sustainable products. In a spot that reminds us of W&K/Psyop's six-minute anthem for Coca-Cola, a forest comes to technical life, as a metaphor for the blend of nature and technology that Panasonic supposedly offers.
Credits
- Date
- Oct 05, 2012
- Brand :
- Panasonic
- Client :
- Panasonic
- Agency :
- Dentsu
- Chief Creative Officer :
- Tadashi Ishii
- Creative Director :
- Takanori Yasukochi
- Creative Director :
- Jun Katogi
- Art Director :
- Takanori Yasukochi
- Agency Producer :
- Jun Katogi
- Art Producer :
- Lux von Morgen
- Production Company :
- DONT TRY THIS AT HOME
- Director :
- Timo Schaedel
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Project Type