Giancarlo Esposito hunts a chicken in Far Cry 6 trailer

Traktor directs blockbuster film from DDB Paris ahead of game's launch

Published On
Sep 30, 2021

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Giancarlo Esposito appears (in CGI form) in an epic trailer for Ubisoft’s shooter game “Far Cry 6,”  in which the "Breaking Bad" star will play evil dictator Anton Castillo.

The film, by DDB Paris, centers on a renegade rooster who’s captured by the evil regime of Castillo to entertain the soldiers in a cockfight. The bird then escapes and goes on the run, hunted by Castillo and his army, laying the foundations of a revolution among the disgruntled inhabitants of Yara island, the tropical island on which the game’s latest episode is set. Far Cry 6 will see them, alongside guerilla fighter Dani Rojas (the player character in the game), decide to rise up against the regime that oppresses them.

The spot was created by DDB Paris, directed by Traktor collective and animated by the Swedish studio Important Looking Pirates, which created VFX for “The Mandalorian,” “Westworld” and “Watchmen.” The team used motion capture to give the CGI film a real-life look.

It's airing from this week in cinemas, on TV and on digital media ahead of Ubisoft’s Far Cry 6 release date of Oct. 7. 

Credits

Date
Sep 30, 2021
Client :
Ubisoft
Agency :
DDB-Paris
Advertiser Supervisor :
Geoffroy Sardin
Advertiser Supervisor :
Lionel Hiller
Advertiser Supervisor :
Édouard D’alnois
Advertiser Supervisor :
Julia Chourgnoz-Villano
Advertiser Supervisor :
Maxime Guerlus
Advertiser Supervisor :
Baptiste Rambaud
Advertiser Supervisor :
Louis Raynaud
Advertiser Supervisor :
Arnault Le Maistre
Creative Director :
Alexander Kalchev
Artistic Director :
Clara Noguier
Copywriter :
Olivier Le Lostec
Agency Supervisor :
Vincent Leorat
Agency Supervisor :
Mathieu Bliguet
Agency Supervisor :
Tanguy Mortreuil
Agency Supervisor :
Lena Lieuvin
Agency Supervisor :
Arnaud Texereau
Strategic Planner :
Dominique Castellano
Head of Strategic Planning :
Sebastien Genty
TV Producer :
Corinne Persch
TV Producer :
Gaëlle De-Pompignan
Production :
Stink Films
Producer :
Greg Panteix
Director :
Traktor
Studio :
ilp - important looking pirates
Music :
mr viktor
Music :
Cedric Boit
Music :
Clement Reynaud
Music Supervisor :
Marine Cremer
Mix and Sound Design :
Machine Sound
PR Director :
Anne-Marie Gibert

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