PETA says a pet puppy may help prevent Trump from being impeached

Campaign for National Adopt a Shelter Pet day ran in D.C. newspapers

Published On
May 01, 2018

Editor's Pick

PETA had fun with Donald Trump on National Adopt a Shelter Pet day, in a campaign that points out he needs to get a pet, fast.

Posters created by The Community ran in Washington D.C. newspapers explaining that Trump is the first president without a companion animal in 130 years. The last was Andrew Johnson--who was impeached.

PETA points out that dogs' calming effect also can help people handle stress, while dog guardians tend to have lower blood pressure and get more exercise than those without canine companions. If Trump's blood is boiling after question leaks and his doctor revealed the president dictated his own note saying he was "the healthiest individual ever elected to the presidency," it might not be a bad idea.

Credits

Date
May 01, 2018
Brand:
PETA
Client:
PETA
Agency:
The Community
Co-Founder:
Joaquin Molla
Co-Founder:
Jose Molla
Chief Creative Officer:
Joaquin Molla
Chief Creative Officer:
Jose Molla
Vice President/Executive Creative Director:
Ricky Vior
Associate Creative Director, Copywriter:
Silvio Caielli
Senior Art Director:
Rodolfo Fernandes
Vice President, Integrated Production:
Laurie Malaga
Director, Studio Operations:
Thomas Bolger
Associate Producer:
Esteffania Najera
Global Director, New Business and Marketing:
Mike Ridley
Senior Account Executive:
Sebastian Markman
Senior Media Strategist:
Maryam Hosseini
Media Planner:
Alexandra Galicia
Vice President, Operations:
Tracy McDonough
Creative Services Manager:
Maru Sokolowski
Business Affairs Director:
Natalie Greenman
Illustration:
MotorNiveo
Founder and President:
Ingrid Newkirk
Vice President:
Tracy Reiman
Director, Campaigns:
Dan Mathews
Manager of Special Projects:
Tricia Radford
Vice President, Marketing:
Joel Bartlett
Assistant Manager of Social Media:
Emily Savage

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Project Type
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