It's Like 'Office Space' Meets the Geek Squad in Latest From Bud Light

The 'Famous Among Friends' Campaign Goes to Happy Hour

Published On
Apr 03, 2017

Editor's Pick

At the start of the year, Anheuser-Busch decided to reposition Bud Light as the brew for bonding with your buddies, with the "Famous Among Friends" campaign out of Wieden & Kennedy New York.

The debut spot focused on how Bud Light has been there all along, during both the small and more significant moments between two guy friends. A new ad takes the idea into happy hour, depicting a humorous dance floor showdown between two groups of co-workers, one that looks straight out of "Office Space," and another that appears to have stepped fresh out of a Best Buy.

Comedy duo Tim Heidecker and Eric Wareheim, aka Tim & Eric, directed the ad, out of production company Prettybird.