HP: Keep it human
Launching a global platform for tech, that’s all about keeping it human.
Published On
Sep 17, 2019
Description
Stick cheesy puffs up your nose if you want to. This film celebrates Gen Z’ers being themselves without fear of someone watching with the new, unhackable ‘Webcam Kill Switch’ feature from HP. The spot was one of three films to launch a new chapter for HP computing with the “Keep It Human” platform — giving consumers control over their digital lives.
Credits
- Date
- Sep 17, 2019
- Agency :
- FRED & FARID
- Creative Director :
- Chelsea Steiger
- Writer :
- Hilary Smith
- Art Director :
- Laura Beck
- Art Director :
- Jocelyn Lam
- Producer :
- Esther Perls
- Business Director :
- Nathan Smith
- Account Sup :
- Mariam Salcido
- Business Affairs :
- Michelle McKinney
- Production :
- RESET
- Director :
- Adam Hashemi
- Producer :
- Pete Vitale
- Executive Producer :
- Jen Beitler
- Managing Director :
- Dave Morrison
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Industry
Project Type
