Seatle Biomedical Research Institute : Infectious Branding

Seattle-based Girvin ( www.girvin.com ), a strategic branding and design firm, recently did some unusual "retail" work for the Seattle Biomedical Research Institute (SBRI), a nonprofit organization devoted to the research of global infectious diseases. When SBRI moved into a new building in the developing biotech neighborhood of Seattle's South Lake Union, the Girvin team "conceptualized" the design of the SBRI Bioquest Science Gallery. "No ordinary storefront," according to Girvin, "the Bioquest Gallery fronts Westlake Avenue at street level and serves as a window into the life-saving science SBRI conducts on a daily basis. Conceived to become a 'living room for the life sciences,' the Bioquest Science Gallery presents the challenges of global health and the hope of biomedical research. Open to the public, the Gallery features several 3-D displays composed of the everyday tools used in scientific research