Johnny Depp plays a Jack Sparrow-ish character in ad for 'Sea of Dawn'

After all the courtroom chaos, actor returns in campaign from Buddha Jones

Published On
Jul 29, 2022

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Earlier this year, actor Johnny Depp had audiences rapt during “Hollywood’s trial of the century” around the defamation case with his ex-wife Amber Heard. Now, Depp is back on the scene, making his debut as a fine artist and getting into character once again, in an ad for video game “Sea of Dawn.”

In the new trailer, Depp plays Phillip the Shopkeeper, a retired adventurer who bears a striking resemblance to Captain Jack Sparrow, his character from the “Pirates of the Caribbean” franchise. Philip relays stories of his adventures to a bill collector, Anselm—played by actor Francisco Rodriqguez—in hopes that Anselm will forget his debts. Phillip’s shop is filled with trinkets and reminders of past sailing adventures with his crew.

“I’ve had me adventures,” Phillip says, ushering Anselm out the door. “I see your journey awaits you out there, on the tides. You be brave. Be bold. And eat a proper breakfast in the morning!” 

“Sea of Dawn” is a new MMORPG (massively multiplayer online role-playing game) from Chinese gaming company Changyou. Its nautical theme digitally replicates the sea-going experience and enlists players to explore uncharted coastlines, take on rival vessels, trade with other merchants and delve into far-away cultures, mysteries and mythologies, according to Changyou. The game officially dropped on Thursday on Google Play and Apple’s App Store.

Changyou partnered with L.A.-based entertainment agency Buddha Jones and Quriosity Productions’ director David Gil on the ad, which was shot in Santo Domingo late last year just months before Depp and Heard’s trial. 

According to director Gil, Depp “loved the script, and he loved the opportunity to create this new character. What we did was create the environment that supported it, and the whole crew really delivered. It felt like we were working with family.”

“By condensing the action into this complex set piece, we were able to really focus on the character that he created and let his performance serve as the gateway into what ‘Sea of Dawn’ is really all about,” added Buddha Jones Creative Director Steven Robertson.

 

 

Credits

Date
Jul 29, 2022
Client :
Changyou
Agency :
Buddha Jones

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