Wrigley's : Juicy Fruit Sweet Talk App

An app for sugar lips.

Published On
Aug 09, 2010

Editor's Pick

Joining the family of mouthpiece apps (see this and this), Wrigley's teamed with EVB to launch Sweet Talk for Juicy Fruit, which allows you to take on one of five different personas (DJ Spraytan, Melrose, Double XL, Ms. Fresh and Mrs. Nextdoor) and each of their own versions of verbal charm. Sweet Talk is currently #4 on the list of iTunes free apps.

Credits

Date
Aug 10, 2010
Brand:
Wrigley's
Client:
Wrigley's
Agency:
EVB
Copywriter:
Josh Lowman
Art Director:
Mark Voehringer
Copywriter:
Chris Kursel
Designer:
Devin Croda
Director, Technology:
Chris Brant
Developer:
Ray Dolber
Executive Producer:
Craig Batzofin
Broadcast Producer:
Rebecca Orlov
Editor:
Chris Kursel
Production Company:
Partizan
Executive Producer:
Sheila Stepanek
Director, Photography:
Ross Riege
Line Producer:
Ross Girard
Color:
Spypost
Executive Creative Director:
Stephen Goldblatt
Art Director:
Stephen Goldblatt
Director:
Stephen Goldblatt

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Project Type