Grey Goose's Holiday Ad Features a Party Like You Never Imagined
Brand Continues Stylish 'Fly Beyond' Campaign Through BBDO
Editor's Pick
Grey Goose's first work through BBDO featured friends getting together to hold an extraordinary movie night on an airship; now the agency has followed it up with an equally stylish holiday spot featuring a party that's also out of this world.
In the beautifully shot ad, directed by Reset's Johnny Green, (whose prior work includes Under Armour's Misty Copeland spot), a couple attending a New Year's party organize an amazing light display in the woods around their hosts' gorgeous, snowbound architect-designed home. This time it's not an airship, but a small plane that ties in with the brand's "Fly Beyond" tagline.
The spot invites guests to "bring something extraordinary" to holiday parties that will set them apart from the crowd. Never fear -- if you can't light up the entire landscape, a bottle of Grey Goose will do.
Credits
- Date
- Nov 01, 2016
- Brand:
- Grey Goose
- Client:
- Grey Goose
- Agency:
- BBDO-New York
- Global Chief Creative Officer:
- David Lubars
- Chief Creative Officer:
- Greg Hahn
- Executive Creative Director:
- Danilo Boer
- Executive Creative Director:
- Marcos Kotlhar
- Senior Creative Director:
- Steven Panariello
- Account Director:
- Heather Livengood
- Account Manager:
- Sophia Lauricella
- Account Executive:
- Samantha Lieberman
- Brand Planning Director:
- Tom Naughton
- Director, Communications Planning:
- Monisha Lewis
- Communications Planner:
- Alysha Lalji
- Global Executive Producer:
- Angelo Ferrugia
- Producer:
- BreeAnn Stuart
- Music Executive Producer:
- Rani Vaz
- Business Affairs Director:
- Jessica Nugent
- Business Affairs:
- Matt Friday
- Head of Creative Excellence:
- Zara Mirza
- Creative Director:
- Olivia Legere
- Creative Manager:
- Nadia Malik
- Global Vice President, Brand:
- Tom Swift
- Senior Brand Manager:
- Chris Lyn-Sue
- Assistant Brand Manager:
- David Ashcraft
- Production Company:
- Reset Content
- Director:
- Johnny Green
- Managing Director:
- Dave Morrison
- Executive Producer:
- Jeff McDougall
- Executive Producer:
- Jen Beitler
- Senior Line Producer:
- Aris McGary
- Visual Effects Company:
- Blacksmith
- Executive Producer:
- Charlotte Arnold
- Producer:
- Megan Sweet
- Visual Effects Supervisor/Lead Flame Artist:
- Iwan Zwarts
- 3D Lead Artist:
- Tom Bussell
- Compositor:
- Melissa Graff
- Compositor:
- Nick Tanner
- Compositor:
- Danny Morris
- Compositor:
- Richard Lyons
- Compositor:
- Elizabeth Lyons
- 3D Artist:
- Michael Dunkely
- 3D Artist:
- Patrick McAvena
- 3D Artist:
- Hassan Taimur
- 3D Artist:
- Teemu Eramaa
- 3D Artist:
- Nick Savy
- Editorial Company:
- Final Cut
- Editor:
- Rick Russell
- Executive Producer:
- Sarah Roebuck
- Head of Production:
- Jen Sienkwicz
- Producer:
- Brad Wood
- Producer:
- Frankie Elster
- Assistant Editor:
- Dan Berk
- Assistant Editor:
- James Stubbs
- Music Company:
- Sound Tree
- Music:
- Lumiere
- Composer:
- Joel Hartman
- Composer:
- Andrew Kingslow
- Publishing:
- Sound Tree Music Publishing Limited
- Music Producer:
- Joel Hartman
- Managing Director:
- Jay James (Soundtree)
- Music Supervisor:
- Jay James (Soundtree)
- Color:
- Company 3
- Colorist:
- Tom Poole
- Audio Mix:
- Cinema, Online
- Audio Engineer:
- Tom Jocarone
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