Grey Goose's first work through BBDO featured friends getting together to hold an extraordinary movie night on an airship; now the agency has followed it up with an equally stylish holiday spot featuring a party that's also out of this world.
In the beautifully shot ad, directed by Reset's Johnny Green, (whose prior work includes Under Armour's Misty Copeland spot), a couple attending a New Year's party organize an amazing light display in the woods around their hosts' gorgeous, snowbound architect-designed home. This time it's not an airship, but a small plane that ties in with the brand's "Fly Beyond" tagline.
The spot invites guests to "bring something extraordinary" to holiday parties that will set them apart from the crowd. Never fear -- if you can't light up the entire landscape, a bottle of Grey Goose will do.