Sony : Rec You Viral

Using a handy site like YouTube to sow the seeds of its nifty Walkman campaign, Sony, along with agencies GT Tokyo/Dentsu and production outfit NON-GRID provide the making-of moments that define the reinvention of its landmark product. Read more here

Published On
Oct 31, 2007

Editor's Pick

Using a handy site like YouTube to sow the seeds of its nifty Walkman campaign, Sony, along with agencies GT Tokyo/Dentsu and production outfit NON-GRID provide the making-of moments that define the reinvention of its landmark product. Read more here. 

Credits

Date
Oct 31, 2007
Client :
Sony
Agency :
GT Tokyo
Agency :
Denstu
Creative Director, Art Director :
Naoki Ito
Agency Producer :
Yasuhisa Kudo
Designer :
Saiko Kamikanda
Production Company :
NON-GRID
Director :
Qanta Shimizu
Director :
Hiroshi Koike
Project Manager :
Masaki Endo
Designer :
Kohei Kawasaki
Flash Programmer :
Keita Kuroki
Systems Engineering :
S2Factory
Systems Engineer :
Hiroyuki Hanai
Systems Engineer :
Takuho Yoshizu
Systems Engineer :
Hisahumi Matsushita
Producer :
Atsuki Yukawa
Production Manager :
Soyogi Sugiura
Engine :
Motion Portrait
Editorial Company :
ST Interfield
Editor :
JunKitajima JunKitajima
Sound Director :
Aozora Co.
Sound Designer :
Tokio Noguchi
Brand :
Sony

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Project Type