DirecTV: Roadside Ditch

You definitely don't want this to happen to you.

Published On
Jan 04, 2012

Editor's Pick

New anti-cable commercials from DirecTV and Grey take the familiar track of "what-if" scenarios but Tom Kuntz's direction makes them super watchable and really, really funny. Each spot starts off with the premise that you are angry at your cable company -- and then tracks how that anger can change your life completely, projecting you ending up in situations you definitely don't want to be in. How perfect is that voice-over?

Credits

Date
Jan 05, 2012
Brand :
DirecTV
Client :
DirecTV
Agency :
Grey-New York
Chief Creative Officer :
Tor Myhren
Executive Creative Director :
Dan Kelleher
Associate Creative Director :
Doug Fallon
Associate Creative Director :
Steven Fogel
Executive Agency Producer :
Andrew Chinich
Agency Associate Producer :
Lindsay Myers
Production Company :
MJZ
Director :
Tom Kuntz
Director, Photography :
Emmanuel Lubezki
Editor :
Gavin Cutler
Editorial Company :
Mackenzie Cutler
Assistant Editor :
Ryan Steele
Sound Design :
Sam Shaffer
Sound Design :
Mackenzie Cutler
Visual Effects :
The Mill
Visual Effects :
Schmigital
Voiceover :
Robb Webb
Chief Creative Officer :
Tor Myhren
Executive Creative Director :
Dan Kelleher
Associate Creative Director :
Doug Fallon
Associate Creative Director :
Steven Fogel
Executive Agency Producer :
Andrew Chinich
Agency Associate Producer :
Lindsay Myers
Production Company :
MJZ
Director :
Tom Kuntz
Director, Photography :
Emmanuel Lubezki
Editor :
Gavin Cutler
Editorial Company :
Mackenzie Cutler
Assistant Editor :
Ryan Steele
Sound Design :
Sam Shaffer
Sound Design :
Mackenzie Cutler
Visual Effects :
The Mill
Visual Effects :
Schmigital
Voiceover :
Robb Webb

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Project Type