Underwear Brand's Campaign Has Direct Message For Guys
Oct 24, 2013
Forget gorgeous models posing in briefs. Underwear brand SAXX has decided to be direct in these humorous ads featuring a Prom couple and a houseguest, by One Twenty Three West, Vancouver. It's all about being comfortable - because if you aren't, you'll get caught out. The comedy might be straight out of American Pie, but it works all the same.