Watch Elton John steal the show in Doritos’ Super Bowl commercial
Doritos returned with its 23rd Super Bowl commercial featuring singers Jack Harlow, Missy Elliot and Elton John.Against Elliot’s advice, Harlow decides his new sound will come from a musical triangle—which we’re made to notice is shaped like (of course) a Doritos chip. The triangle soon becomes a trend taking over other aspects of life—even replacing the symbol for the British pound. It is Elton John, however, who wins Triangle Player of the Year.The 60-second spot was directed by Wayne McClammy (who also directed Amazon’s 2023 Super Bowl spot) and created by Goodby Silverstein & Partners.Brand:DoritosAgency:Goodby Silverstein & PartnersQuarter:2Super Bowl:LVIlYear:2023
