Benjamin Millepied Directs Ansel Elgort and Kate Mara in a Mesmerizing Film for Rag & Bone
Radiohead's Thom Yorke Provides the Music
Editor's Pick
Kate Mara ("House of Cards") and Ansel Elgort ("Baby Driver") are the stars of a mesmerizing, dance-based film for New York fashion brand Rag & Bone that had input from the likes of Benjamin Millepied and Radiohead's Thom Yorke.
The short film, "Why Can't We Get Along," was shot in one day, co-directed by Millepied alongside Aaron Duffy and Bob Partington as well as cinematographer Darius Khondji. Rag & Bone partnered with Special Guest, the creative studio of production company 1stAveMachine, to develop the concept.
The film constantly shifts perspectives, with cameras swinging from pendulums and moving upside dow. It also incudes iPhone footage captured by Elgort.
Alongside Elgort and Mara, the short also features eight members of the American Ballet Theater, three HipLet Ballerinas, YouTube sensation Kandi Reign, and three members of Bulletrun Parkour. The music track was produced exclusively for Rag & Bone by Thom Yorke.
We're not sure what it all means, but it's beautiful--and Rag & Bone says it "aims to create a dialogue about perspective and visual experimentation." We'll buy that.
Credits
- Date
- Feb 05, 2018
- Brand :
- Rag & Bone
- Client :
- Rag & Bone
- Agency :
- Special Guest
- Production Company :
- 1stAveMachine
- Co-Director :
- Benjamin Millepied
- Co-Director :
- Aaron Duffy
- Co-Director :
- Bob Partington
- Director, Photography :
- Darius Khondji
- Choreography :
- Benjamin Millepied
- Music :
- Thom Yorke
- Lead Cast :
- Kate Mara
- Lead Cast :
- Ansel Elgort
- Supporting Cast :
- Shane "Sage" Samuels
- Supporting Cast :
- Donielle "D Bigga Swindles" Cheatham
- Supporting Cast :
- Kareem "Reaper" Small
- Supporting Cast :
- Alexandre Hammoudi
- Supporting Cast :
- April Giangeruso
- Supporting Cast :
- Betsy McBride
- Supporting Cast :
- Breanne Granlund
- Supporting Cast :
- Elina Miettinen
- Supporting Cast :
- Patrick Frenette
- Supporting Cast :
- Nia Parker
- Supporting Cast :
- Camryn Taylor
- Supporting Cast :
- Kandi Reign
- Executive Producer :
- Marcus Wainwright
- Executive Creative Producer :
- Marissa Kraxberger
- Producer :
- Candice Hernstad
- Producer :
- Garrett Fennelly
- Producer :
- Taryn Nagle
- Edit :
- Modern Post
- Color :
- Tim Masick
- Color :
- CO3
- Music Director :
- Kris Bones
- 1st Assistant Director :
- Brennan Brooks
- 2nd Assistant Director :
- Antonio Dunston
- Concept :
- Aaron Duffy
- Creative Partner :
- Aaron Duffy
- Creative Partner :
- Cedric Gairard
- Creative Partner :
- Tazri Afrin
- Creative Partner :
- Eddy Choi
- Creative Partner :
- Lauren Moroz
- Creative Partner :
- Danielle Duclos
- Rig Master :
- Tony Hill
- Production Company :
- 1stAveMachine
- Location :
- Greenpoint Terminal
- Special Thanks To :
- Peter Hess at CAA
- Special Thanks To :
- Katie Krell Slater at WME
- Special Thanks To :
- Thomas Marquardt at ICM
- Special Thanks To :
- Christopher D. Macdougall
- Special Thanks To :
- American Ballet Theater
- Special Thanks To :
- Thom Yorke
- Special Thanks To :
- Kris Bones
- Special Thanks To :
- Cheryl Taylor AT CMDC School
- Special Thanks To :
- Tony Hill
- Special Thanks To :
- Nadia Lesy at Bullettrun
- Special Thanks To :
- Eryka Clayton
- Special Thanks To :
- Emma Polgar at Hand & AssOciates
- Editor :
- Will Town
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