Katia Kreft - Ad Age

HawkPartners, a marketing consulting and strategic insights firm, announced that Katia Kreft has joined the firm as a Partner. Kreft brings 15+ years of consulting experience, helping clients develop and execute marketing strategies that enable transformation and growth. Her expertise is in addressing challenges in areas such as brand positioning & activation, brand architecture & portfolio strategy, and growth strategy & planning. She further strengthens the firm's brand and marketing strategy consulting offerings. "Katia’s strategic perspective and brand positioning expertise paired with our insights-driven approach will help our clients succeed in this ever-changing business environment,” said Scott Berman, co-founder of HawkPartners. HawkPartners

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